Loes van der Linden runs a small wellness studio at home and works by slow beauty: natural products, no machines and treatments in silence. The site had to make people feel that calm before they walk in.
The choices
Warm tones and plenty of air.
Skin and terracotta tones, a spacious typeface and large, soft photos. The page breathes the same calm as the salon.
Rituals as cards.
Each treatment is a card with duration and price. You compare them at a glance.
Booking is one tap.
The button to book an appointment is in view on every screen. On the phone too.
The result
Live at loesvanderlinden.nl, with the rituals, duration and price together and a booking button on every screen.